For B2B marketers who post as themselves
Company pages reach few people. The posts that move pipeline often come from people: you, your founder, your subject experts.
Updated
What the work needs
Get reach the company page cannot
People follow people. Your posts and your leaders' posts carry the company message further.
Turn one idea into many formats
A webinar, a report or a customer call can become a post, a carousel and a thread in the same afternoon.
Show pipeline, not likes
Leaders ask what posting produced. A record of conversations answers that better than impressions.
Keep a consistent voice
Each person has to sound like themselves, even when you help draft.
Five post ideas for B2B marketers
Each idea comes with a written example. They are examples to adapt with your own stories, not posts by real people.
1. What a campaign taught you
Marketers follow marketers who share real work, and buyers see you understand their world.
2. A buyer question from sales
Sales calls are full of questions nobody has answered in public. Answering one reaches people mid decision.
3. A report, in one carousel
Carousels are easy to save and share, and they turn long content into something people finish.
4. An opinion on your category
A clear point of view gets remembered. Keep it about ideas, never about named competitors.
5. Behind the scenes of a launch
Shows the people behind the product and gives the launch a second life on personal profiles.
A weekly rhythm that fits
Marketers can give content a little more time, so this rhythm covers you and one leader in about two hours a week.
| When | What | Time |
|---|---|---|
| Monday | Pick the week's idea from a campaign, report or sales call | 20 min |
| Monday | Draft your post, a carousel and an X thread from the same idea | 40 min |
| Tuesday | Help your leader turn their notes into one post in their voice | 30 min |
| Wed to Fri | Posts go out on schedule; reply to comments and buyer posts | 20 min |
| Friday | Note which posts started conversations and share it with sales | 10 min |
What helps in GrowedditX
The features that matter most for B2B marketers, with the lowest plan that includes each. Plans and prices are on the pricing page.
Carousels, articles, polls and threads
Turn one idea into a LinkedIn document carousel, a longer article, a poll or an X thread, from the same draft.
LinkedIn and X from one draft
Write once and get a LinkedIn post and an X thread, each shaped for its network. Starter covers one network; Growth covers both.
Drafts in your voice
You set your voice once: tone, sentence length, how posts open, words you never use, habits every post keeps. Every draft follows it, and you edit before anything goes out.
A weekly view of what led to conversations
See which posts and replies turned into conversations, so next week's posts build on what worked.
Alerts when buyers post about your problem
When someone posts about the problem you solve, you hear about it, with a note on why they match who you sell to.
Three seats and three workspaces
Each workspace keeps its own voice, audience and drafts, so three people's posts never blend together.
When it is not the right fit
- GrowedditX publishes to personal LinkedIn profiles and X accounts, not company pages. If most of your work is brand accounts across many networks, a tool such as Buffer or Hootsuite fits better.
- Scale includes three seats and three workspaces. Larger teams need more seats than our plans offer today.
Your profile headline decides whether people click through after a good post. See LinkedIn headline examples for patterns that fit B2B marketers.
Questions
Can GrowedditX post to our LinkedIn company page?
No. It publishes to personal LinkedIn profiles and X accounts through their official APIs. For company pages, use LinkedIn's own scheduler or a tool built for brand accounts.
Can I manage posts for our CEO?
On Scale you get three seats and three workspaces, each with its own voice and audience. Your CEO connects their own account and approves their posts.
How do I show posting is worth it?
Track conversations, not likes: comments from buyers, messages, and meetings that mention a post. GrowedditX Growth shows which posts and replies led to conversations each week.
Should B2B brands be on X?
If your buyers are developers, founders or investors, often yes. Otherwise LinkedIn usually comes first. One draft can cover both on the Growth plan.